Shares of Activision Blizzard, Inc. (NASDAQ:ATVI) ended Tuesday session in green amid volatile trading. The shares closed up +0.01 points or 0.02% at $44.13 with 6.06 million shares getting traded. Post opening the session at $44.26, the shares hit an intraday low of $44.10 and an intraday high of $44.78 and the price vacillated in this range throughout the day. The company has a market cap of $32.50 billion and the numbers of outstanding shares have been calculated to be 741.47 million shares.
Activision Blizzard, Inc. (ATVI) develops and publishes online, personal computer (PC), video game console, handheld, mobile, and tablet games. The company operates through two segments, Activision Publishing, Inc. and Blizzard Entertainment, Inc. The company develops, publishes, and sells interactive software products and content through retail channels or digital downloads; and downloadable content to a range of gamers. It also publishes subscription-based massively multiplayer online role-playing games; and strategy and role-playing games. In addition, the company maintains a proprietary online gaming service, Battle.net that facilitates the creation of user generated content, digital distribution, and online social connectivity in its games.
Shares of Fitbit Inc (NYSE:FIT) ended Tuesday session in red amid volatile trading. The shares closed down -0.37 points or -2.27% at $15.94 with 6.07 million shares getting traded. Post opening the session at $16.26, the shares hit an intraday low of $15.80 and an intraday high of $16.30 and the price vacillated in this range throughout the day. The company has a market cap of $3.62 billion and the numbers of outstanding shares have been calculated to be 222.15 million shares.
Fitbit Inc (FIT) on August 29, 2016 announced new software features to Fitbit Blaze™, including extended smartphone notifications, Reminders to Move and new clock faces that provide an even smarter, more motivating and more personalized fitness experience. Fitbit also unveiled new, stylish designs, including a Special Edition Gold series plus other premium textures and finishes, for its top-selling Fitbit Alta™ and Fitbit Blaze devices, and accessory options from leading fashion brands PUBLIC SCHOOL, Simply Vera Vera Wang for Kohl’s and Tory Burch.
Since the devices launched earlier this year, Alta and Blaze have risen to be top-selling products in their categories according to NPD Group. For the second quarter of 2016, Blaze was the #1 selling fitness watch in the U.S., while Alta was the #2 selling fitness tracker and wearable in the U.S., after Fitbit Charge HR™1. In addition, Alta and Blaze have achieved strong rankings and have a 4-star or better rating on Amazon in the U.S.
“Creating Fitbit products consumers love and find indispensable is as much about advancing the innovative features and performance of the product as it is about designing how well it fits into wardrobes, lifestyles and moods,” said Tim Rosa, VP of Global Marketing. “The latest software update to Blaze provides consumers with more motivating features, plus added personalization so they can stay connected with smart features that matter most to them. Combined with our new premium designs for both Alta and Blaze, we are continuing to build on the popularity of our products with more style choices and features that provide more usefulness than ever before so that consumers can wear them day and night.”